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Author Name: Silver, Gerald A.
Title: Modern Graphic Arts Paste-Up / The Workshop Approach To The Graphic Arts
Publisher: U.S.A.: Van Nostrand Reinhold Company, 1983
Seller ID: 560463
Trade Paperback. Very Good. Second Edition/First Printing. tight/bright copy, minor wear, a few pages ends have light tip creases. A reference and resource manual designed to assist in creating winning graphics and design layouts for retail design, newspaper layout, magazines, political and event posters, handouts, folds, menus, multi-item ads, sales, features, book jackets, and a wide range of business advertising needs and promotional graphic jobs.This book is based on actual assignments that the professional will encounter. It references what needs to be demonstrated to employer's and clients, business startup direction, what sells, what works, and many necessities and resource aids. 160 pages!
PHOTOGRAPHY, DESIGN, GRAPHIC, ADVERTISING, ART, MANAGEMENT, SALES, ECONOMICS, DRAFTING, DRAWING, PAINTING, SILKSCREEN, NEWSPAPER, LAYOUT, BOOK, BIBLIO*, MAGAZINE, PROMOTIONAL, MOVIE, TELEVISION, COMMERCIALS, 0442281668, ART*, PAINTINGS, MEDIA, EXHIBIT, ST
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